AI ImpactDigital Tourism Think Tank

AI in
Action

Working Smarter for Småland's Tourism Businesses

15 April 2026 · 09:00 to 14:00 CET

play_arrow Start the workshop
Your journey

Your journey today

Four parts, five hours, one goal: leave with practical AI skills you can apply to your business this week.

09:00 Part 1

Working with AI

Find out where you are with the maturity assessment. Learn why your business description matters more than ever. Understand the principles of effective prompting.

quiz Maturity assessment edit_note Visibility scorer auto_awesome Prompt engineering
11:15 Part 2

With AI...

See what AI genuinely makes possible. Real examples from real businesses. Strategy, digital experiences, creative visuals, content systems and competitive intelligence.

query_stats Strategy web Experiences palette Creative edit_note Content monitoring Analysis
11:00 Coffee
12:15 Part 3

Build Something Real

One hour, hands-on. Use your maturity score to find the right starting point. Work on your own business with AI. The facilitator is here to help.

route 3 guided paths construction Hands-on exercises
13:15 Part 4

Moving Forward

Revisit your maturity score. Set priorities for this week, this month and this quarter. Explore what comes next and leave with a plan.

rocket_launch Action plan rocket_launch Going further checklist Your priorities

Quick links

Ready to begin? Start Part 1 arrow_forward
Digital Tourism Think Tank · AI Impact Programme
AI Transparency Framework